From the rise of virtual influencers to the convergence of short-form video and UGC, here are six predictions that will shape ...

Big data, together with AI, can help you find your target audience and communicate with it more effectively than ever before.

Jennifer Simonson is a business journalist with a decade of experience covering entrepreneurship and small business. Drawing on her background as a founder of multiple startups, she writes for Forbes ...

Digital Marketing World Forum, the definitive exhibition and conference for senior marketing leaders driving the future of marketing technology. Covering AI, Data, CRM, Email, Automation, Digital ...

Sarah Weber (left), founder of the Cohort, leads a panel discussion with Duolingo's Michaela Kron-Hags, global marketing campaign director, and Zaria Parvez, senior global social media manager (Alice ...

Which platforms should you prioritize for social media in 2024? Wondering if user-generated content is still viable? Are AI generators safe to use for social media content creation? What are the ...

Social media marketing is a game-changing tool for small businesses and startups. Your business’s success depends on how well you use these powerful platforms. Social media marketing offers three ...

While consumers increasingly expect social media participation from brands, 2025 brings its own set of challenges for marketers. Notably, the second Trump presidency along with shifting feelings ...

Opinions expressed by Entrepreneur contributors are their own. The media landscape in 2025 will revolve around automation and personalization, requiring a unified approach to earned, owned and paid ...