Larkin Poe's Rebecca Lovell is known for getting great tones out of her Stratocaster. From full-on blues riffs to heavier rock, Lovell has undoubtedly developed a distinct approach and sound. So, what ...

SCOTTSDALE, Ariz.--(BUSINESS WIRE)--May 2013 marks the 40th anniversary of Deep Purple's classic masterpiece "Smoke on the Water." More importantly, it signifies the ruby anniversary of what is ...

Fender is one of the leaders in the guitar industry and we recently visited the guitar giant's Los Angeles office to speak with the CEO of the company Andy Mooney, who not only took us through a ...

This summer, Chicago Music Exchange benefitted from the power of viral video. If you logged onto Facebook recently, you probably saw the segment: a dude with a Stratocaster and baseball cap, burning ...